From The Ground Up (quick note)

‘Home Staging’ : This is a typical example of what happens when common sense is suddenly made hostage by an American-sounding label and is squeezed in the following sequence :

– Easy conceptualization
– Standardization
– Brand stretching : widening of the product range : books, conferences, training, pre-formated and ready-to-use material.

From one term, rises a business empire.
And a single concept spreads to ignite the minds of lonely housekeepers and frustrated urban dwellers on a quest to find a new meaning to their existence.

But, what is the truth behind that word ?
What reality is it accounting for ?

‘Home staging’ is building a parallel illusion from the ground up.
Grossly, it reflects the mind’s mechanisms (swift, elusive, powerfully conditioned), as they shape the way we process to partition reality.



Franck Joseph
©FJ Feb 2021 – All Rights Reserved
Articles are available as books and e-books : RECUEILS
This content is made possible through your Participations
Many thanks to all.

Laisser un commentaire

Entrez vos coordonnées ci-dessous ou cliquez sur une icône pour vous connecter:

Logo WordPress.com

Vous commentez à l’aide de votre compte WordPress.com. Déconnexion /  Changer )

Photo Google

Vous commentez à l’aide de votre compte Google. Déconnexion /  Changer )

Image Twitter

Vous commentez à l’aide de votre compte Twitter. Déconnexion /  Changer )

Photo Facebook

Vous commentez à l’aide de votre compte Facebook. Déconnexion /  Changer )

Connexion à %s